Professional Highlight Reel
Under my leadership, organic social saw a 400% increase in impressions YoY and profile reach increased by 387% YoY
Revamped ~Pourri’s SMS brand creative, leading to a 60% increase in revenue YoY and led to the company hitting its first $1M year on the platform ($1.57M in the year after that)
My creative strategy on DTC emails and paid social contributes to around $2M of the company’s annual revenue on owned channels
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